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Which subscription, plan or formula to choose on Shopify?

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Plan Formula Shopify

Do you want to create a Shopify store  and start dropshipping  ? So which Shopify subscription to choose? What are the advantages and prices of the packages offered by the said platform? What’s the difference between Shopify plans? Are there any additional costs to be expected? MMOBY will tell you everything!

What is the difference between Shopify plans?

The famous Shopify platform offers 4 subscriptions , not to mention the commission on each sale made on your online store, as well as the applications that you must order to succeed in your business. Remember that the platform offers a 14-day free trial.

Shopify Pricing Plans (Apr 2022): Which Shopify Plan is Best for You? Basic  Shopify vs Shopify vs Advanced Shopify

The “Shopify Basic” formula to get you started

For $29 per month, this formula is the cheapest that Shopify offers us to launch an online store . Opting for this Shopify package means the possibility of selling an unlimited number of products on the Internet, and benefiting from assistance by telephone, email and live chat, 24 hours a day, 7 days a week.

The formula offers other functionalities, namely:

  • 2 employee accounts;
  • Fraud analysis;
  • Unlimited file storage;
  • Manual creation of orders;
  • promotional codes;
  • The blog part  ;
  • Free themes;
  • The free SSL certificate;
  • Recovery of abandoned carts;

On the transaction fee side, you have to plan 2% on each sale made on your store.Why use or choose Shopify? Its advantages over WordPress and prestashop

Remember that gift cards and professional reports are features not included in the formula.

The “Shopify Classic” subscription formula for a store that is starting to run

For $79 per month and a 1% commission on each sale, the “Shopify Classic” formula is a solution that provides a better overview of your online store, which helps you better analyze the different statistics and make the right decisions. afterwards. Remember that this subscription allows you to set up gift cards and gives access to an automatic abandoned cart recovery system and professional reports.

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By choosing this formula, you can also grant employee accounts to 5 of your employees.

The “Advanced Shopify” formula for those with big business

In addition to the features we have just mentioned above, the “Advanced Shopify” package or subscription allows you to take advantage of:

  • An advanced report creator, to have more advanced statistics concerning the behavior of visitors to your online store;
  • An automatic calculation of shipping costs, depending on the carrier (UPS, DHL, FedEx, etc.), which automates part of your work, especially if you ship internationally;

This Shopify subscription allows you to use up to 15 employee accounts, which is very useful for SMEs that have a large volume of sales.

Remember that transaction fees are only 0.5% of turnover, knowing that we are going to a rate of $299 per month. Switching to this package can therefore be made profitable through lower transaction costs.

And what is “Shopify Plus”?

For large corporations, “  Shopify Plus  ” is the most recommended plan. Why ? The subscription offers entrepreneurs many advantages. In addition to the elements already present in the three formulas mentioned above, you will benefit from:

  • A support team at your service, 24 hours a day, 7 days a week;
  • A team of dedicated “success managers” who help companies launch their store;
  • You will be covered with two additional cloned storefronts for internationalization;
  • Your web developers will have better access to the platform to edit the HTML code, and thus personalize your online store;
  • The automation of several tasks related to your e-commerce thanks to a visual workflow called “Shopify Flow”;

As a reminder, Shopify also offers a cheaper plan, called “  Shopify Lite  ” at $9 per month. This formula is very interesting for small merchants, since it allows you to insert buy buttons on other platforms, sell on Facebook, accept credit card payments, etc. This plan is perfect for people who have a WordPress site for example and who do not need the shopping cart and other e-commerce functionalities. Note that this subscription does not allow you to create a real e-commerce store with a shopping cart.

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What are the additional subscription fees?

As you probably know, the plans offered by Shopify do not include any domain name or web hosting. So you have to buy a domain and a hosting space. Remember that Shopify allows you to order a domain name from $14 per year (depending on the domain name extension). Note that it is possible to save a few euros by choosing another service provider such as 1&1 , NameCheap or GoDaddy .Shopify Reviews – What are the pros and cons for dropshipping?

If you have no idea which domain name to choose, the platform provides a domain name generator which can be very useful.

What are the additional subscription fees?

To see a professional email address, such as “contact@mysite.com”, you can take advantage of it by clicking on your hosting provider . This is a paid service!

Besides, all four Shopify subscriptions allow you to add paid apps or use a custom theme, which is an additional cost for launching your online store. The price of a paid template varies between $80 and $180 .  

As you probably know, there are many free apps on Shopify. But to have access to certain useful features for your online business, nothing better than paying a few euros a month to order a few apps. For example, you can add the Smart Upsells app to add upselling to your online store ($34.99 per month), ReCharge for subscriptions and recurring billing ($19.9 per month), etc.

For store content, nothing better than to hire a web writing professional who will know how to write articles optimized for SEO , which can help you attract more traffic to the website, and thus make more sales. . For this, it is best to turn to Freelance platforms.

Don’t forget the transaction fees! There are two: the fees charged by the platform on the turnover (from 0.5 to 2%); and fees charged by the payment service provider ( Paypal , Stripe , etc.).  

Remember that people living in the United States, United Kingdom, France… and Canada can avoid Shopify fees by opting for Shopify Payments . What could be better ?

Which subscription to start in dropshipping?

If you want to take your first steps in dropshipping , Shopify is the platform most recommended by e-commerce professionals. Why ? The e-commerce CMS offers everyone the opportunity to easily create and set up an online store in a short time. Note that more than a million companies around the world have chosen Shopify to launch their online business and have made more than 155 billion dollars in sales.

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So, which Shopify subscription to choose to start in dropshipping  ? The answer is simple: the Basic Shopify plan. Why ? Since it is the cheapest option for a young person who wants to take their first steps in dropshipping.

Shopify Basic is therefore the excellent plan to test the world of e-commerce. Admittedly, the subscription does not give access to all the features, but it is perfect for getting started in dropshipping. It is the ideal choice for people who want to launch a fully functional online store with a blog included. They will have a free SSL certificate to protect customer data, shipping labels, manual order creation, and 24/7 support.

As already mentioned above, the package costs 29 euros per month. But if you choose the annual plan, you’ll only pay $26.10 per month, which is a 10% savings. You can also commit to the two-year plan and only pay $23.20 per month, which is a 20% savings.

If the store earns you a lot of money, don’t hesitate to upgrade to have access to more features, and above all to reduce transaction costs.

Here is an example:

Let’s say you made $40,000 in revenue in January 2020:

  • Avec « Basic  Shopify» : 29 $ + (40 000 x 2%) = 829 $
  • With “Advanced Shopify”: $299 + (40,000 x 0.5%) = $499

In some cases, it will therefore be in your interest to switch to the higher formula to save tens of euros per month. It all depends on the turnover achieved!  

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